SciELO - Scientific Electronic Library Online

vol.13 número4Parlamento midiático: análise da programação da TV Câmara do Brasil sob a ótica dos parlamentes, dos mediamakers e do público índice de autoresíndice de materiabúsqueda de artículos
Home Pagelista alfabética de revistas  

Servicios Personalizados




Links relacionados

  • No hay articulos similaresSimilares en SciELO


Observatorio (OBS*)

versión On-line ISSN 1646-5954


CAMPBELL, Rose G.. A content analysis case study of media and public trust in Japan: After the quake. OBS* [online]. 2019, vol.13, n.4, pp.131-147. ISSN 1646-5954.

On March 11, 2011, a magnitude 9.0 (Mw) earthquake off the Pacific coast of Honshu, Japan, caused a devastating tsunami, killing thousands of people. The 2011 Great Eastern Japan Earthquake also created a partial meltdown at the Fukushima Daiichi Nuclear Power Plant, operated by TEPCO. TEPCO's and Japan's government response during this tragedy is the focus of this study. How institutions handle crises impacts public trust in institutions, which is a central theme. Using Situational Crisis Communication Theory (SCCT) as a framework, a content analysis of a U.S. national newspaper and a Japan-based English language newspaper was conducted covering a period of three months following the disaster. The primary objectives were to determine the nature of TEPCO's communication and the extent to which unethical crisis communication patterns were revealed in the news sources. Key findings included a) TEPCO maintaining the role of victim throughout the early stages of the crisis, thus accepting no responsibility for the radiation problems; and b) TEPCO minimizing the risk of radiation in the early weeks of the crisis, while it had more concrete data suggesting otherwise. Other findings including differences in content as a function of newspaper source and crisis stage are also reported.

Palabras clave : content analysis; Japan earthquake; crisis communication.

        · texto en Inglés     · Inglés ( pdf )


Creative Commons License Todo el contenido de esta revista, excepto dónde está identificado, está bajo una Licencia Creative Commons