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 Barroso, Paulo. A prioridade ética da retórica publicitária. Comunicação e Sociedade, Jun 2014, vol.25, p.344-359. ISSN 2183-3575


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 Barroso, Paulo. Rhetoric of affections: advertising, seduction and truth. Media & Jornalismo, June 2019, vol.19, no.34, p.143-154. ISSN 2183-5462


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 Barroso, Paulo. A celebridade pós-moderna da solidão plural e da banalidade pública. Sociologia, Jun 2013, vol.25, p.101-118. ISSN 0872-3419


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